Your E-Business Strategy: Is It Love … Or Fear?
Your E-Business Strategy: Is It Love … Or Fear?
I read recently that every human thought originates from either love or fear. The more I thought about it, the more true it became. I began to apply it to business - after all, every business success or failure originates ultimately from human thought. This article examines the effects that love or fear can have on your e-business - is it love, or is it fear, that dominates the way you do business online?
If it’s fear, you fear you’re missing the ‘one big thing’, and so you attempt to try absolutely everything in case that’s the thing you’re missing. You read every email that comes in promising business success, and attempt to follow what they suggest.
The only problem is you are attempting to follow several strategies at once, but there’s only one of you and not enough hours in the day. WHIRLPOOL WBM 378 SF You end up barely touching the surface of each strategy, and you become disillusioned and despondent. You tell everyone who will Ariston MTP 1911 F listen that everything you have tried simply doesn’t work, and that the Internet is a money-making myth.
You are constantly fearful of your competition. You worry they are doing more business than you, that their offer is better than yours, that they will drive you out of business. You try to copy them, and emulate their style, but somehow it just doesn’t work and your heart isn’t in it. You feel like you’re always following some way behind, rather Liebherr WK 4177 than out in Acer X1160 pal 60 front, leading the pack.
You have no idea where your sales are coming from, and when you have a couple of ‘dry days’ with no sales at all, you’re
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